Environment

The Earth Doesn’t Need Saving—We Do

The Earth Doesn’t Need Saving—We Do

Fun fact: Earth has survived five mass extinctions in its 4.5-billion-year history—and it’s still spinning. For decades, we’ve been bombarded with slogans like “Save the Earth” and “Protect the Planet.” But here’s a provocative thought: the Earth doesn’t need saving—we do. The Earth has been through ice ages, asteroid collisions, and continental drift. It’s not …

Greenwashing in India Are Eco-Friendly Claims Misleading

Greenwashing in India: Are Eco-Friendly Claims Misleading?

Fun Fact: India generates over 3.5 million tonnes of plastic waste every year, yet many “eco-friendly” brands still sell products wrapped in layers of plastic. Sustainability is the new buzzword. From “organic” cotton to “biodegradable” packaging and “natural” personal care products, Indian consumers are increasingly drawn to labels that promise a cleaner, greener lifestyle. But …

The Longevity Era

The Longevity Era: How Ageing Populations Shape the Planet

Fun Fact: In Japan, adult diapers now outsell baby diapers—a sign that the world isn’t getting younger. We’re living longer. That’s good news, right? After all, who wouldn’t want to enjoy more sunsets, more stories with grandchildren, and more chances to perfect their recipe for kadhi-chawal? But while we celebrate longer lifespans, we often forget …